the Author Care
Books written to perfection

After 25 years in the field, Kuldeep’s authoritative voice and tone are reflected in this work. This book, “The 52 Superpowers,” is organized into four sections to capture its essence and provide a comprehensive guide.


Shop Now


About The Author

KULDEEP KELKAR

Kuldeep Kelkar has been a Silicon Valley User Experience practitioner and leader, working for and consulting with Start-Ups and Fortune 500 Enterprises. His journey with User Experience Design and Research began in the late 1990s, during the dot-com days.

Kuldeep is a Partner at UXReactor. Before joining UXReactor, Kuldeep led Professional Services, Customer Success (Research Partners), Customer Education, and Support for UserZoom, now part of UserTesting. For eight years, he and his talented research team delivered high-value research services, actionable insights, strategic consulting, and change management programs for UserZoom’s Fortune 500 customers.

Kuldeep was PayPal’s first full-time User Researcher in 2004. He then led User Research globally and UX Design teams until 2014. He also led the User Experience Design practice for Tata Consultancy Services at the Santa Clara Design Studio from 2014 to 2015.

Kuldeep holds a Master’s Degree in Human-Computer Interaction (HCI) from the Department of Industrial Engineering at Clemson University, South Carolina, and a Bachelor’s degree in Industrial Engineering from Nagpur University, India.

Pre-Order Your Book

Save 10% On Pre-Orders


Pre-Order Now

Strengthen Your User Research Superpowers

$ 14.99


Add To Cart

About The Book

By KULDEEP KELKAR

Many authors have written books about user research, focusing on conducting usability testing and data analysis or setting up user research practices. However, this book does not aim to teach you the basics of user research methods. Instead, this book offers practical tips, skills, and best practices, which I refer to as “superpowers,” to drive outstanding user experiences and make a significant personal impact within your organization.

To inform the design and development teams, user researchers aim to uncover deep insights about users’ behaviors, needs, preferences, and challenges.


Learn More

This insider’s playbook covers hard skills, soft skills, and the often-overlooked “business of UX” — everything you need to impact products, influence collaborators, and become a leader on your team. Whether you’re new to the field, eager to learn, or a seasoned UX researcher looking to up your game, “Strengthen Your User Research Superpowers” delivers.

Lawton Pybus,
Principal & Co-founder

What I love about Kuldeep’s playbook is the flexibility, humility, and quietly revolutionary superpower of empathy he unleashes for any team, organization, or business wanting to innovate from a human perspective. This is a must-read for any thoughtful leader who wants to jump into a future based on compassion and purpose more boldly.

Dan Makoski,
Chief Design Advisor

    contact us

    We’re here to help answer any questions you may have

    Opt-in